Four Primary Reasons to Use a 301 Redirect:
In this article we explore the Four main reason for using a 301 Redirect including: To change primary domain names an event that commonly occurs whenever a company changes names or switches to a more keyword-friendly domain. To ensure that SE spiders only index either the www or non-www version of your site. Since each [...]
First Link Priority
I came across this really interesting Video at Noble Samurai by Ben Stickland and had to share it. The video explains a common missed opportunity by SEOers – First Link Priority The First Link Priority rule states that when a page links more than once to the same target page, Google will completely ignore all [...]
Google Vs JC Penney SEO Link-Farm Fiasco
Google Vs JC Penney SEO Link-Farm Fiasco We have recently seen in early February the power of Google and the power of quality content and links. In an article published in the New York Times, a large retailer JC Penny is exposed by Google for adopting “BLACK HAT” SEO techniques. Why has JC Penny been [...]
Cover your tracks when searching for advanced links or search queries
How to cover your tracks when searching for advanced links or search queries? Are you completing advanced linking, competitor analysis or search queries that you don’t want your competitors (or any one else for that matter) to find. Well here are some tips to protect your little pockets of gold:

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