Changes in Google’s Search by Images & its Significance to the User:

Google is continuing to make big announcements about further changes undergoing in Search. This time the focus is on Google Search by Images.

The innovative initiative to be rolled out by Google is the ability for a user to drag & drop images or paste the image URL into the search query field and Google will provide results for similar images.

An additional image feature is Google Instant’s extension to image search, changing the images below the query box as user’s type.

So what does this mean for a webmaster?

If your website is an e-commerce website the release of search by images means potential search queries for images can turn into potential shopping trips for users, working best with well established products

So what does this mean for a user?

The ability to be able to search for products like cars, clothes, shoes, appliances & so much more

One important issue Google raised was that there is no facial recognition, but in the event of a search of an image of a celebrity say, Google compares pixels and provide results of images that are similar to the face of the celebrity provided there is a well-documented visage.